The Point on Penn
The Point is a restaurant based in Indianapolis serving breakfast and brunch food you already love with the freshest ingredients. The owners want patrons to feel at home and order food just the way they like it. Otherwise, you’re missing the point.
The location already had a built-in structure to house a neon sign and the local signage provided inspiration.
SERVICES
→ Identity Design
ROLE
→ Design & Art Direction




EARLY CONCEPTS
EARLY CONCEPTS













